Wednesday, March 3, 2010

Suntec Singapore and Resorts World Sentosa are to cross-sell each other to international meeting planners.

Suntec Singapore and Resorts World Sentosa are to cross-sell each other to international meeting planners. The agreement allows event planners to offer their clients the opportunity to conduct their exhibitions and day meetings within the Central Business District in Suntec Singapore, then continue with after-hours social functions at Resorts World Sentosa.

Suntec Singapore is one of the foremost leaders in the meetings industry while Resorts World Sentosa is an integrated destination which includes its Compass Ballroom – Asia’s biggest, column-free ballroom – Universal Studios Singapore, a casino and top-class entertainment acts.

Together, the two heavyweights will cross-sell venues through joint sales calls, customised proposals and event concepts to international meeting planners, whose guests and delegates could enjoy seamless transfers between the two venues.

The partnership is an industry milestone that augments the commitment of both players to develop new offerings to grow Singapore’s meetings, incentives, conventions and exhibitions and tourism market.

“Together, we hold the experience of the guests paramount and are committed to giving business and leisure visitors the best of both worlds, providing them with a true Singapore experience,” says Ong Wee Min, Director of Sales and Client Services of Suntec Singapore.

Elena Arabadjieva, Director of MICE at Resorts World Sentosa, said: “Our partnership with Suntec Singapore will create a very compelling proposition to international meeting planners who will look at Singapore with more than passing interest.”

Source Press Release 

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